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Dec
5

Christmas Ecommerce Online Shopping Fortnight!

Ecommerce

UK Christmas online shopping is expected to peak over the next two week period. £3.72 billion is the predicted spend in the UK by IMRG, a 14% increase on last year.

Ecommerce mobile phone usage will certainly increase, with 35% of people say that they’re more likely to use a mobile this year for part of their Christmas ecommerce shop. It’s estimated that 12% of online shopping will be done via mobile, accounting for a £1.64 billion spend from virtually nothing last year.
This peak period will typically cover the end of November and into the second week of December before Post Office parcel last posting dates. The high street has suffered another big hit with more people shopping online as well as mild weather effecting sales.
With the nature of the Internet there are always opportunities online to sell products and services via ecommerce Websites. Yet one in three small businesses views the Internet market place as a threat. However as more customers become accustom and savvy to buying online more often, this provides amazing opportunities for merchants to establish their offering online with almost endless channels to reach customers.